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FURNITURE FORUM

About Us

Furniture Forum, an Australian owned and operated brand born with decades of collective expertise in the furniture and upholstery industry, is deeply rooted in a passion for design. Our journey began in the lounge domain, where we committed ourselves to prioritising comfort and quality in every piece we create.

Established in 2019, Furniture Forum emerged to bridge a market gap in the lounge industry with a vision to offer the same quality and value at a fraction of the cost. We achieved this by importing directly, eliminating middlemen, and bypassing excessive overheads like retail spaces, enabling us to make affordable luxury accessible to all.

While we initially specialised in lounge, we've evolved into a comprehensive furniture destination, covering everything from accent chairs and dining to bedding and nursery essentials. Our dedication is evident, as we personally travel overseas multiple times a year to create, check and design our own product. We don't bring an item onboard until it not only meets but exceeds our expectations. 

Our Mission

Our philosophy revolves around prioritising comfort. Our slogan, "when passion and inspiration is mirrored by the highest quality materials, a great and long-lasting piece of furniture is born," encapsulates our commitment to merging design, aesthetics, and decades of lounge and upholstery knowledge to deliver an unforgettable furniture experience. Comfort has always been our priority as our roots in crafting lounge allowed us to perfect the art of cosiness across all our offerings.

Your orders, comments, follows, and inquiries are not mere transactions; they're integral contributions to our vibrant community. We genuinely get excited about each interaction because, to us, you're not just a number – you're a cherished member.

Our mission at Furniture Forum goes beyond selling furniture; it's about turning your houses into homes with the best value for money. We believe that buying furniture should be an ensuring, exciting and stress-free experience, and we endeavour to bring that to you.

Let’s curate amazing interiors together.

Furniture Forum Xx